A retail chain with 20 outlets struggled to maintain consistent store standards. Mystery shopper reports were expensive and infrequent, and store manager self-assessments lacked objectivity. Customer complaints about inconsistent experiences across locations were increasing.
PMG Retail Assessments provided structured store audit checklists covering merchandising, cleanliness, safety, staff presentation, and customer experience touchpoints. Regional managers conducted scored assessments with photo evidence, enabling objective comparison across all outlets.
Store standard compliance improved from 65% to 92% average across all outlets. Customer complaints about inconsistency dropped by 60%. The scored assessment system replaced expensive mystery shopper programs, saving the chain significant operational costs while providing more frequent, actionable feedback.