Argan oil, often referred to as Moroccan oil or liquid gold, is derived from the kernels of the argan tree native to Morocco. Known for its high content of vitamin E, antioxidants, and essential fatty acids, it offers numerous benefits for skincare, haircare, and culinary applications.
Rich in essential nutrients, argan oil is renowned for its hydrating and nourishing properties. It is widely used to reduce fine lines and wrinkles and to strengthen hair, making it a staple in many beauty treatments.
In addition to its cosmetic prowess, argan oil’s nutty flavor makes it a popular culinary ingredient in salads, couscous, and grilled meats.
Commercial production of argan oil is a vital part of Morocco’s economy, predominantly managed by women’s cooperatives. This labor-intensive process starts with hand-cracking the nuts, empowering local women by providing them a sustainable income source.
Argan oil’s market has been expanding due to rising demand for natural and organic products. It plays a pivotal role in the skincare and haircare industry, especially in premium and luxury segments. The global Argan oil market, valued at USD 223.7 million in 2020, is projected to reach USD 406.7 million by 2028, growing at a CAGR of 7.8%.
Though Morocco is the primary producer, countries like Israel, Tunisia, and Spain are also entering the market. The increasing popularity of Moroccan cuisine further boosts the demand for argan oil in the gourmet food industry.
The growing awareness of the benefits of natural and organic products continues to drive the demand for argan oil across various sectors. With the combined efforts of women's cooperatives in Morocco and international market expansion, argan oil remains a valuable commodity both economically and culturally.